Assiste.com - Sécurité informatique - Vie privée sur le Web - Neutralité d'Internet

cr  01.04.2012      r+  22.10.2024      r-  22.10.2024      Pierre Pinard.         (Alertes et avis de sécurité au jour le jour)

Expressions :

  • « Publicité contextuelle in-text »

  • « Publicité dans le texte »

  • « In-text Ads »

  • « Publicité in-stream »

  • « Publicité in-text »

  • « Intellitxt »

  • Etc.

Ces expressions (et il doit en exister bien d'autres) sont utilisées par les vendeurs de mécanismes publicitaires, les régies publicitaires, dans le monde numérique. Elles font allusion, globalement, aux « Smart Links ». Il s'agit d'intégrations publicitaires construites à la volée, sur les pages Web visitées par l'internaute, au sein même du contenu rédactionnel (textuel, éditorial) des pages.

Ces technologies se vendent bien, par les régies publicitaires, auprès des annonceurs publicitaires et des éditeurs de sites, car elles échappent aux formats et emplacements traditionnels (dits « in-banner », normalisés par l'IAB [Publicité sur le Web - Table des standards dimensionnels]) des sites supports, avec le phénomène d'accoutumance des internautes qui finissent par ne plus les regarder, et même ne plus les voir (« banner blindness »), outre les mécanismes de blocage total de la publicité sur le Web, mis de plus en plus en place par les internautes submergés de publicités.

Toutefois, ne jamais oublier que la publicité est le modèle économique d'un Web gratuit. Autorisez les sites Web que vous souhaitez soutenir à afficher quelques publicités sinon ils vont disparaître.

Voir :







La technologie des Smart Links est connue sous le nom de IntelliTXT chez Vibrant Média.

IntelliTXT est un Adware intrusif (un mécanisme de publicité intrusive mettant en œuvre la technologie des Smart Links)

Vibrant Média est le plus actif des fournisseurs de solutions de publicités intrusives à base de Smart Links. Chaque fois que vous voyez, sur un site Web, dans le texte des pages Web visitées, des mots soulignés d'un double trait, Vibrant Média est là.

IntelliTXT (Vibrant Media)
IntelliTXT (Vibrant Media)

IntelliTXT - (de Vibrant Media) (vérifié le 28.08.2015 - sur une machine normalement protégée, il est quasiment impossible d'accéder à ces sites ou d'y accéder et d'y faire fonctionner quoi que ce soit.)

FAQ IntelliTXT (24.09.2015)

Who delivered this ad to you?

For Consumers:
This ad was delivered to you by Vibrant Media in partnership with the website you were just visiting.

About Vibrant Media:
Vibrant is a world leader in premium contextual and interest-based advertising, allowing top brands to deliver the most relevant ads to consumers in premium web content.

To provide you with a more relevant online experience, Vibrant may deliver ads aligned with your current interests. Your interests are identified by words displayed on web pages you visit and/or by the webpages you have recently visited, along with the ads that you have viewed and clicked on.

About Our Products:

Vibrant In-Text Ads are user-initiated ads triggered from highlighted words within the text of web content. When you move your mouse over a word or phrase of interest, an ad will appear that is relevant to the highlighted text.

Vibrant In-Image Ads are overlaid on the small lower portion of relevant editorial images. Vibrant In-Image Advertising is targeted based upon words within the text of web content and websites visited by a computer or device.

Vibrant Display Advertising are display ads delivered in standard IAB sizes. Vibrant Display Ads may be targeted based upon words within the text of web content and websites visited by a computer or device.


What Information Does Vibrant Collect?

Vibrant's technologies do not collect or store personally identifiable user information (i.e., name, phone number, or postal address) for our Products. To learn more about the non-personally identifiable information our technology may collect and our use of cookies, please click here to review our Privacy Statement.

Our clients may separately collect non-personally identifiable or other information from you when you click on an ad. Vibrant does not govern our client's independent collection or use of data. You should visit their privacy policies to learn more about their data practices.

We may work with service partners to provide us with data collection and reporting services to better understand overall use of our technology. These service partners may collect information on our behalf in several ways, including through the use of cookies or pixel tags. We use these service partners to better understand consumer interests to improve our services. Our service partners are bound by contract not to disclose this information to any third party.

Some of these service partners participate in self-regulatory programs including the Digital Advertising Alliance ("DAA") and the Network Advertising Initiative ("NAI"). By visiting DAA or DAA or NAI, you are able to exercise choice with respect to the collection of data by companies participating in these programs.

To learn more about the use of cookies as part of the Vibrant Service, please visit Vibrant's Cookie Statement.

How can I Opt-In or Opt-Out of Interest Matching?

To learn how to Opt-Out of Vibrant Interest Matching please click here.


What other options do I have for making online Ad Choices?

For more information about online advertising, see the Understanding Online Advertising page on the DAA's Self-Regulatory Program for Online Behavioral Advertising website and the Learn More page on the NAI website.


How do I use Vibrant In-Text Advertising?
  1. Move your mouse over a highlighted or double-underlined word or phrase of interest to view relevant advertiser information
  2. For further information, click inside the ad unit to go to the advertiser website
  3. If you don't come across a word or phrase of interest, simply ignore the highlighted or double-underlined words and continue your reading session


What is Vibrant In-Text Advertising?

Vibrant technology reads web pages and highlights words and word-phrases dynamically and in real time. The code is installed by publishers into their sites and does not require any code or software to be downloaded or uploaded by a user. Vibrant technology is administered with the permission and support of our publishing partners.


Is Vibrant In-Text Advertising Spyware?

NO. Vibrant In-Text Advertising is a publisher-side technology. Vibrant In-Text Advertising is integrated into the website with the permission of the website publisher and does not collect personal information or require software to be downloaded to or uploaded from your computer.


Security and Privacy?

To learn about what kind of non-personally identifiable information Vibrant may collect and about our privacy and security practices, please click here


What types of companies use Vibrant In-Text Advertising to advertise?

Vibrant Media works with some of the world's leading web publishers across multiple content categories throughout the United States, Canada and Europe. Contact us for additional information.


How much does Vibrant In-Text Advertising cost?

The cost of Vibrant In-Text campaigns varies depending on the inventory available and the content category selected. For specific pricing contact a member of our sales team.


How much traffic does a website need in order to qualify for Vibrant In-Text Advertising campaigns?

A website must receive a minimum of 500,000 text rich page views a month to qualify for Vibrant In-Text Advertising. Please view our Vibrant In-Text Advertising Qualifications for more information.


What does "text rich" mean, exactly?

"Text rich" is defined by a page that contains more than 50 words. For example articles, reviews and forums.


What languages are supported by Vibrant In-Text Advertising?

Vibrant In-Text Advertising is rapidly expanding internationally. We are actively delivering Vibrant In-Text Advertising in English, Spanish, French, Italian, Swedish, Japanese, Simplified Chinese, Traditional Chinese and German. Please visit our International Section for more detailed information pertaining to our capabilities internationally.


Getting started with Vibrant In-Text Advertising. How do I sign up?

Please fill out the registration form and a member of the Vibrant team will contact you.


In-Text Guidelines

Vibrant In-Text Advertising is powered by Vibrant Media's publisher-side technology. In-Text Advertising enhances the consumer experience by providing advertising relevant to highlighted words in content. The identification of words and phrases by Vibrant is an independent and automated process that takes place after the article has been written and published by the website. At no point does this automated process change or influence the content of the website.

Vibrant In-Text Advertising units are user-initiated and are identified with the word "Advertisement," "Sponsor," “Vibrant Ad” or "Ad", and the Ad Choices Icon clearly displayed in or near the ad unit.

Vibrant is a member of the Interactive Advertising Bureau (IAB) and the Online Publishers Association (OPA). We have established guidelines and standards within In-Text Advertising to help provide a good user experience.

Please click here to view Vibrant Media's Guidelines & Standards.

Please click here to view Vibrant Media's Editorial Policy.

Vibrant follows IAB standards and guidelines, as relevant.

Privacy Policy

  • Vibrant's technologies do not collect or store personally identifiable user information such as name, phone number or postal address for our products
  • Vibrant's technologies do collect non-personally identifiable information using cookies to help make the online advertisements you see more relevant to you. To learn more about the non-personally identifiable information our technologies collect and our use of cookies, click here.
  • Our clients and partners may separately collect non-personally identifiable or other information from you when you click on an advertisement through the use of pixel tags, cookies, or other technologies. Some of our partners may participate in self-regulatory programs including the Digital Advertising Alliance ("DAA") and the Network Advertising Initiative ("NAI").

For more information regarding Vibrant's privacy policies, please click here.

Vibrant is is a member of the Interactive Advertising Bureau (IAB) and the Online Publishers Association (OPA). We have established guidelines and standards within In-Text Advertising to help provide a good user experience.

Please click here to view Vibrant's Guidelines & Standards.

Please click here to view Vibrant's Editorial Policy.

Do you want to disable Vibrant links on this website?

To disable Vibrant links (the double-underlined links) on this website, click the link below and then refresh your internet page. This deactivation requires the use of cookie technology - if you should delete or refresh your cookies the service will be re-activated automatically. Click here to disable.

To learn more about Vibrant's advertising and data practices including how to control data collection for advertising purposes, please click here.

Do you want to enable Vibrant links?

Click here to enable. Enabling Vibrant links will provide you a more relevant and tailored online experience.

To learn more about Vibrant's advertising and data practices including how to control data collection for advertising purposes, please click here.

What are cookies?

A cookie is a small text file that can be stored by your browser. Cookies make Our Websites (a website owned and operated by Vibrant, a website in the Vibrant network, or elsewhere on the web) and our products work, or work in a better, more efficient way. Cookies make using Our Websites easier by, among other things, saving a user's login preferences. Cookies also help us provide more relevant advertising to you. When you visit one of Our Websites, Vibrant may place one or more cookies onto your browser Click here to learn more about cookies that may be set by Vibrant's technology.

Whois intellitxt.com

   Domain Name: INTELLITXT.COM
   Updated Date: 11-feb-2015
   Creation Date: 14-feb-2002
   Expiration Date: 14-feb-2017
Domain Name: intellitxt.com
Updated Date: 2015-02-11T07:10:24Z
Creation Date: 2002-02-14T05:00:00Z
Registrar Registration Expiration Date: 2017-02-14T10:24:03Z
Registry Registrant ID: 
Registrant Name: Vibrant Media Limited
Registrant Organization: Vibrant Media Limited
Registrant Street: 7th Floor
Registrant City: London
Registrant State/Province: 
Registrant Postal Code: EC1A 4HY
Registrant Country: GB
Registrant Phone: +44.2070430151
Registrant Phone Ext: 
Registrant Fax: +44.2072789396
Registrant Fax Ext: 
Registrant Email: domains@vibrantmedia.com
Registry Admin ID: 
Name Server: ns-1193.awsdns-21.org
Name Server: ns-538.awsdns-03.net
Name Server: ns-423.awsdns-52.com
Name Server: ns-1914.awsdns-47.co.uk
DNSSEC: unsigned